Issue One • Summer Solstice 2006

Hello and welcome to Solstice, a quarterly newsletter from Lidia Varesco Design. This first issue arrives, appropriately enough, on the Summer Solstice. We hope you will enjoy this issue and future issues to come. And most importantly…get out there and enjoy Summer!

In this issue:
1. What’s New?
2. Featured Design Project
3. Designer Greeting Cards & Fine Art
4. Chicago Events
5. Summer Solstice Fun Facts
6. Keep in Touch...

What’s New?
LSVGalleria is up and running! This new site features designer greeting cards and fine art available for purchase. Online ordering is coming soon…please bookmark the site and check back often: http://www.lsvgalleria.com.

Featured Design Project:
This issue’s featured design project is an identity and collateral for Sentieri/Casa Italiana, an Italian language and cultural center in Chicago’s Uptown neighborhood. Daniela, the proprietor of Casa Italiana, explained to me that the word sentieri means "paths," so we decided on a literal representation for the logo, illustrating the metaphorical path of learning Italian language and culture. A stationery program and various collateral materials were also created, and have been successful in attracting new clients to the center. For more info about Casa Italiana, visit http://www.sentieri.com.

click on thumbnail for larger image

Designer Greeting Cards & Fine Art:
Lidia Varesco Greeting Cards can be purchased at the following locations:

• Flora, 2835 N. Southport Ave, Chicago IL
• StellaLily Studio 1, 2154 N. Bissel St, Chicago IL
• Passion Flower, 1413 Lake Ave, Wilmette IL
• French Market Wilmette: dates of upcoming shows
• Coming soon…online ordering of boxed cards!

Chicago Events
Summer in Chicago is too short to waste…check out these great events:

• July 8–9, Sat–Sun: Chicago Folk & Roots Festival at the Old Town School (Welles Park)
• July 18–Aug 29, every Thu at sunset: Chicago Outdoor Film Festival (Lake Shore Drive & Monroe)
• June 15–Aug 27, every Thu, Fri & Sat: Chicago Summer Dance (601 S. Michigan)
• May 14–Oct 15, every other Sunday: Guided Tours at Lurie Garden (Millennium Park)
• June 14–Aug 19, every Wed, Fri & Sat: Grant Park Music Festival (Millennium Park)
• Through Labor Day, every Thu & Fri, 5–9 pm: Ford Free Evenings at the Art Institute of Chicago

And don’t forget the suburban offerings…

• Through September: Ravinia Festival (Highland Park)
• All year long: Chicago Botanic Garden (Glencoe)

Summer Solstice Fun Facts

• This year, the Summer Solstice is on June 21.
• The sun reaches its maximum elevation on the Summer Solstice, therefore that day has the most number of daylight hours.
• The word "solstice" comes from the Latin words sol (sun) and sistere (cause to stand still).
• It has been said whatever is dreamed on this night will come true.
• Considered a time to reflect on the "seeds" that have been planted earlier in the year.
• Ancient Germanic, Slav and Celtic tribes celebrated with huge bonfires.
• Druids celebrated it as the wedding of Heaven and Earth, and the month of June continues to be popular for weddings (of the human kind).
• In the USA, the Solstice is considered the first day of summer, while other countries, such as Finland & Great Britain, refer to it as Midsummer.

Keep in Touch...
To receive future issues of Solstice and other occasional updates from Lidia Varesco Design, please add your name to our mailing list. (We promise not to share your personal info or bug you with numerous emails; you can easily remove yourself from the list at any time.)

• Does your logo and stationery need a revamp?
• Perhaps you want to promote your business with a fancy new brochure?
• Have you been thinking about creating a newsletter to keep your clients informed?

Call or email us – we’d love to help with your next design project!

Thanks for reading…look for the next issue of Solstice at the Autumnal Equinox (September 22nd.)

—lidia